Beyonce Knowles And Jay-Z Protects Daughter’s Name Through A Trademark

Beyonce Knowles and Jay-Z seem to be planning to make a brand out of their daughter’s name.

Beyonce Knowles

The couple wants to protect Blue Ivy against other people who will use it when they file a trademark application at U.S. Patent and Trademark Office. If the pending application has been approved, Beyonce and Jay-Z are allowed to use their name for any brand or endorsements.

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